Find a counsellor

Wing Yi "Jade" Cheung, BACP

Based in the UK Online sessions

Calm practical support for personal change

Book with Wing
About

About Wing

Wing Yi "Jade" Cheung helps people who are struggling with self-esteem, stress, anxiety, trauma and abuse, career worries, and major life changes. She also supports concerns related to LGBT issues, body image, relationship patterns like attachment and abandonment, and feelings of isolation or emptiness. Jade is named here to make it clear who leads sessions.

Jade works in a straightforward, respectful way. She aims to make sessions a place where thoughts and feelings can be talked about without judgement.

Background and approach

Conversations focus on what matters to the client now and on practical steps that fit everyday life. She draws on a mix of approaches, including Acceptance and Commitment Therapy, Cognitive Behavioural Therapy, and Attachment-Based Therapy. These methods are used to help people notice painful thoughts, change patterns that cause distress, and build more helpful ways of relating to themselves and others.

Jade has eight years of professional experience working in the United Kingdom and Hong Kong. Her BACP credential reflects that professional standing and is the only qualification stated here. People often come for help with career decisions, coping after loss or change, or navigating sexual and cultural identity concerns.

Sessions aim to clarify goals, try out new ways of coping, and track small changes over time.

Focus areas and approaches

What Wing works with

Everything Wing lists, in their own terms. LGBT is the reason Wing is listed here; the rest shows what else Wing works with.

Approaches Wing lists

Listing an approach is not evidence of training in it. This directory copies what each counsellor names and does not check training records.

Online support

Therapeutic approaches you can access online

Acceptance and Commitment Therapy, or ACT, helps people notice unhelpful thoughts and choose actions that match their values. It can be useful for anxiety, low self-worth, and making life changes. Attachment-Based Therapy looks at how early relationship patterns affect current connections and helps people build safer ways of relating to others. Cognitive Behavioural Therapy, or CBT, focuses on the link between thoughts, feelings and behaviour and offers practical exercises to reduce anxiety and improve mood.

Finding the right approach is part of the work together. The therapist will listen to the person’s goals and try methods that fit their needs and preferences. They will adjust the plan as progress is made so the client feels involved in choosing what helps.

Session formats are not specified in the biography, so please confirm the available online options before booking. Online therapy can make it easier to fit sessions into a busy week, reduce travel time, and allow for shorter check-ins when needed. It also lets people access a therapist who speaks English, Mandarin or Cantonese even if meeting in person would be difficult.
Questions

Questions people ask about Wing

What kinds of issues does Jade help with?

She supports people facing low self-esteem, anxiety, trauma and abuse, career uncertainty, and coping with life changes. Additional focus areas include LGBT matters, body image, attachment concerns, loneliness, and guilt and shame.

How would you describe her therapeutic style?

Her style is open and non-judgemental, with an emphasis on practical steps. Conversations focus on the client’s priorities and on building skills that apply to daily life.

What experience does she bring?

She has eight years of professional experience working in both the United Kingdom and Hong Kong. That background informs her work with multicultural and identity-related concerns.

What credential does she hold and where is she based?

She holds BACP and is based in the United Kingdom.

Which languages are supported in sessions?

Sessions are offered in English, Mandarin and Cantonese.

Can international clients work with her?

She is not accepting international clients at this time.

How are sessions priced?

Cost varies with location and therapist availability and sessions use a subscription that can be cancelled at any time.

How do I begin working with her?

Click the Start Therapy button, complete a short matching questionnaire, and then schedule according to the therapist’s availability.

More counsellors who work with self esteem

See all of them

8 years in practice English, Portuguese

Experienced humanistic counsellor for adults

  • Stress, Anxiety
  • Relationship
  • Trauma and abuse

11 years in practice English, French

Compassionate counsellor focusing on relationships

  • Stress, Anxiety
  • Relationship
  • Grief